How to Use SEO Tools to Optimize Your Website

Search Engine Optimization (SEO) is essential to improve your website’s visibility on Google, Safari, Edge, Firefox, and other search engines. The SEO Tools in the CMS allow you to optimize your entire site and individual pages to boost rankings and increase traffic.

1. Accessing the SEO Settings

Site-Wide SEO Settings

1. Open the CMS Dashboard.
2. Click on Project Settings (bottom of the sidebar).
3. Select SEO from the top toolbar.

Key SEO Settings to Configure

• Site Title – The main title displayed in search engine results.
• Meta Description – A short summary of your website (important for search rankings).
• Favicon – The small logo/icon that appears in browser tabs.
• Web Clip – The icon displayed when iPhone users save your site to their home screen.
• Search Engine Visibility – Keep this ON to allow search engines to index your site.

2. Optimizing SEO for Individual Pages

In addition to global SEO settings, you can customize SEO for each page.

1. Open the CMS Dashboard.
2. Click Pages and select a specific page.
3. At the top, click on SEO.
4. Configure the following:

• Page Title – A unique, keyword-rich title for the page.
• Meta Description – A brief summary (important for ranking and click-through rates).
• Exclude from Search Engines – Disable indexing for pages you don't want to appear in search results.

3. Why Optimize Your Website for SEO?

Higher Search Rankings – Appear on Google and other search engines.

More Organic Traffic – Get more visitors without paid ads.

Better User Experience – Clear titles and descriptions help users find relevant content.

Mobile & Web Compatibility – Improve visibility across all devices and browsers.

By using SEO Tools, you ensure that your website is search-friendly and ranks higher, leading to more engagement and conversions.